Is Wix better than Squarespace for building a website?

The choice between Wix and Squarespace depends on your specific needs, but Wix generally offers more comprehensive features and flexibility for most users.

Design and Customization

Wix provides over 2,000 templates across diverse industries with a free-form drag-and-drop editor that allows complete creative control. While Squarespace offers fewer templates (around 150-200), they are highly polished and professionally designed with elegant aesthetics that particularly appeal to creative professionals and photographers.

Features and Functionality

Wix stands out with its extensive app marketplace featuring over 500 integrations, providing advanced functionality for businesses. It includes superior SEO tools with editable robots.txt, schema markups, and full control over heading tags. Wix also offers multichannel selling capabilities across platforms like Amazon, eBay, and Facebook, plus built-in dropshipping options.

Squarespace focuses on core website features with strong blogging and portfolio tools, but has a more limited app ecosystem with only around 35 integrations.

E-commerce Capabilities

For online stores, Wix delivers more advanced e-commerce features including pre-order tracking, extensive tax automation, and access to 80+ payment gateways. Squarespace excels at basic e-commerce with unlimited storage and product uploads, making it suitable for simple online stores.

Ease of Use and Support

Squarespace offers a more intuitive interface with a grid-based editor that beginners find easier to navigate. However, Wix provides better customer support with live chat, phone support, and comprehensive help resources, while Squarespace only offers email support.

Pricing

Wix offers a free plan with branded templates, and paid plans ranging from $17 to $159 monthly. Squarespace doesn't have a free tier but is generally more affordable for high-tier plans, ranging from $16 to $99 per month.

The Verdict

Wix is the better choice if you need advanced features, design flexibility, comprehensive business tools, and superior customer support. It's ideal for businesses requiring extensive customization and e-commerce functionality. Squarespace suits creative professionals and beginners who prioritize elegant design, simplicity, and straightforward website building without complex features.