How to Embed Google Reviews on Your Wix Website

Displaying Google reviews on your Wix website is an excellent way to build credibility and trust with potential customers. There are several effective methods to showcase your authentic customer feedback directly on your site.

Method 1: Using Third-Party Widget Providers

The most popular approach involves using specialized widget services that automatically pull your Google reviews and display them beautifully on your site.

Step-by-step process:

1. Select a widget provider - Choose from options like Elfsight, Taggbox, OpenWidget, or other Google Reviews widget services
2. Create your widget - Sign up on the provider's platform and enter your Google Business Profile information (business name, address, or Google Place ID)
3. Customize the appearance - Select which reviews to display and customize the layout, colors, and design to match your website branding
4. Copy the embed code - Once configured, the provider will generate an HTML embed code
5. Add to your Wix site - In your Wix Editor, click the "+" button, select "Embed HTML" or "HTML Code," paste your code, and position the widget where desired
6. Publish your changes - Save and publish your site to make the reviews visible to visitors

Method 2: Using the Wix App Market

For a more integrated solution, you can find Google Reviews apps directly in the Wix App Market.

Quick steps:

1. Open your Wix Editor and click "Apps" in the left sidebar
2. Search for "Google Reviews" to find available applications
3. Install your preferred app (such as Google Reviews by OpenWidget)
4. Connect your Google Business Profile following the app's instructions
5. Customize the widget settings and design
6. Place the widget on your desired page

Best Practices for Displaying Google Reviews

Keep content fresh - Prioritize showing your most recent reviews to demonstrate ongoing customer satisfaction

Maintain authenticity - Display both positive feedback and how you've addressed concerns to show transparency

Match your brand - Customize the widget's appearance to seamlessly integrate with your website's design aesthetic

Respond actively - Engage with reviews (both positive and negative) to show you value customer feedback

Update regularly - Ensure your widget automatically refreshes to reflect new reviews as they come in

Why This Matters

Embedding Google reviews on your Wix website serves multiple purposes: it provides social proof that influences purchasing decisions, improves your site's credibility, and can positively impact your SEO by adding fresh, relevant content. Most widget providers offer both free and premium plans, allowing you to start displaying reviews regardless of your budget.

Whether you choose a third-party widget or a Wix App Market solution, the process is straightforward and doesn't require coding knowledge. The entire setup typically takes just 5-10 minutes, making it one of the most efficient ways to enhance your website's trustworthiness.