How do I create a landing page on Wix? | More resources

Creating a landing page on Wix is a straightforward process that allows you to build high-converting pages without any coding knowledge. Here's everything you need to know to get started.

Getting Started with Your Wix Landing Page

First, log into your Wix account and access the Wix Editor by selecting your site and clicking "Edit Site." From there, navigate to the "Pages and Menu" section on the left-hand side and click "Add Page," then choose the "Landing Page" option.

Choosing and Customizing Your Template

Wix offers a variety of professionally designed landing page templates that you can browse and preview. Select a template that aligns with your goals and brand aesthetic, or start from scratch if you prefer complete creative control. Once you've made your selection, the template will be added to your site.

The drag-and-drop editor makes customization simple. You can add and arrange text, images, videos, and other elements to create your perfect landing page. Focus on crafting a compelling headline, clear body copy, and a strong call-to-action (CTA) that encourages visitors to take the desired action.

Optimizing for Success

Ensure your landing page is mobile-responsive, as many visitors will view it on smartphones or tablets. Test all links, buttons, and forms to verify they work correctly. You can also adjust layout settings and design elements to match your brand identity.

For affiliate marketing or lead generation, consider adding lead capture forms and integrating them with your email marketing tools. Wix's built-in analytics features allow you to track your landing page's performance and make data-driven improvements.

Publishing Your Landing Page

Once you're satisfied with your design and have tested all functionality, simply click the "Publish" button to make your landing page live. You can then drive traffic to it through social media, email campaigns, or paid advertising.

For more detailed guidance on creating effective landing pages, check out the comprehensive tutorial on the Wix blog that walks you through the entire process in easy steps.