About Wix

Do you have to pay for Wix?

You do not have to pay to use Wix, as the platform offers a free plan that allows you to create a website with basic features. However, upgrading to a paid plan is necessary if you want to unlock premium features, connect a custom domain, remove Wix ads, or run an online store.

Wix Free Plan

The free plan costs $0 and includes:

  • Basic website building tools
  • Wix branding and ads on your site
  • A Wix subdomain (e.g., username.wixsite.com/sitename)
  • Limited storage and bandwidth
  • No eCommerce capabilities

This option works well for testing the platform or creating a simple personal site, but the Wix branding and subdomain make it less professional for business use.

Wix Paid Plans

Wix offers several premium plans ranging from approximately $17 to $159 per month when billed annually:

Light Plan (~$17/month): Removes Wix ads, includes a custom domain, and provides moderate storage. Best for personal websites and portfolios.

Core Plan (~$29/month): Includes 50GB storage, basic eCommerce features, allows up to 5 collaborators, and enables you to accept payments. This is considered the best value for small online stores.

Business Plan (~$36/month): Offers 100GB storage, standard eCommerce features, up to 10 collaborators, and full payment acceptance capabilities. Ideal for midsize online brands.

Business Elite Plan (~$159/month): Provides unlimited storage, advanced eCommerce tools, comprehensive marketing suite, 15+ collaborators, and priority support. Designed for large businesses with heavy eCommerce needs.

Enterprise Plan: Custom pricing with full customization, dedicated support, and enterprise-grade security for large organizations.

What You Get With Paid Plans

Upgrading to a paid plan unlocks:

  • A free custom domain for the first year (renewal costs $14.95-$24.95/year)
  • Removal of Wix ads
  • Increased storage and bandwidth
  • eCommerce functionality (accept payments, manage shipping, automated taxes)
  • Team collaboration tools
  • Advanced marketing and analytics features
  • Professional email accounts

In summary, while you can start with Wix for free, most users who want a professional website with a custom domain will need to invest in at least the Light plan. For online stores, the Core plan at $29/month is the minimum recommended tier.

Learn more about Wix pricing plans to find the option that best fits your needs.