How do I use Wix email marketing templates to create and send branded campaigns to my subscribers?

Wix includes a built-in email marketing tool that lets you design, send, and track campaigns directly from your site dashboard, without needing a separate service. It comes with a library of ready-made, customizable templates so you can get a professional-looking email out quickly.

Getting started with templates

To begin, go to the Email Marketing section in your Wix dashboard and choose Create New Email. From there you can pick a template that matches your goal, such as:

• Promotions and sales for discounts and special offers
• Newsletters for regular updates and news
• Announcements for new products, events, or services
• Welcome emails to greet new subscribers

Customizing your design

Each template opens in a drag-and-drop editor where you can adjust it to fit your brand:

• Swap in your logo, colors, and fonts to stay on-brand
• Edit text, add images, and rearrange sections
• Insert buttons and links that point to your site, store, or booking page
• Add product blocks if you run a Wix Store

Wix can also pull your existing brand assets automatically, which speeds up the design process and keeps your emails consistent with your website.

Sending and tracking

Once your email is ready, you can send it to your contact list or a specific segment, and either send immediately or schedule it for later. After sending, the dashboard shows open rates, click rates, and other engagement metrics so you can see what resonates and refine future campaigns.

Plans and limits

Wix offers a free tier with a monthly sending allowance, and paid marketing plans raise those limits and unlock additional features. For current details on features and pricing, visit www.wix.com.

Tips for better results

• Keep a clear, single call to action in each email
• Use a compelling subject line to improve open rates
• Segment your audience so content stays relevant
• Preview and send a test email before the full send