How does Wix integrate with Constant Contact for email marketing?
Wix offers a direct native integration with Constant Contact that automatically syncs contacts from your Wix website or store to Constant Contact email lists. This integration provides seamless data flow between the two platforms, allowing you to leverage Constant Contact's robust email marketing features while maintaining your Wix site's functionality.
Key integration features include:
- Automatic contact syncing: Wix contacts are automatically added to segmented lists in Constant Contact, with daily updates and segmentation based on purchase activity. Contacts import as "All Wix customers" or purchase-based groups, while non-subscribed contacts import as "No Permissions Set."
- E-commerce capabilities: You can add product blocks from your Wix store directly into Constant Contact emails, track email impact on Wix sales through integrated reporting, and send automated messages for best/recent/lapsed customers. This includes automated abandoned cart reminders to your Wix customers.
- Form integration: You can embed Constant Contact forms on your Wix site or use triggers from new Wix forms to automatically create Constant Contact contacts.
Setup is straightforward: Connect via Constant Contact's dashboard after linking accounts. A Wix premium plan may be required for certain tracking features, but the integration works with most Wix plans.
For users seeking alternatives, Wix provides its own built-in email marketing tools (formerly part of Wix Ascend) that offer basic email functionality with tight site integration. However, for advanced automation, segmentation, and e-commerce features, the Constant Contact integration provides a more robust solution.
Third-party tools like Zapier, Outfunnel, and Pabbly Connect can extend this integration for advanced needs, offering full CRM sync and no-code automations. You can also find apps like "Constant Contact by Digioh" on the Wix App Market for pop-up form functionality.
Important note: Constant Contact and Wix are not owned by the same company or formally partnered beyond this integration—they maintain an independent relationship focused on seamless data flow for email marketing and e-commerce. The integration is promoted as a built-in tool alongside options like Zapier for broader connectivity.
For more information on setting up this integration, visit the Wix App Market or Constant Contact's knowledge base documentation.