Who owns Base44?

Base44 is currently owned by Wix.com, following its acquisition in June 2025 for approximately $80 million in cash. The company was originally founded and solely owned by Maor Shlomo, who bootstrapped the AI-powered app builder startup and grew it rapidly in just six months before selling it to Wix.

The Acquisition Story

The Base44 acquisition represents one of the most remarkable startup success stories in recent tech history. Maor Shlomo built the company as a bootstrap venture, and in less than half a year, it attracted Wix's attention with its innovative approach to no-code development.

Operating Structure

Under Wix's ownership, Base44 continues to operate as an independent product and business unit. This structure allows Base44 to maintain its unique identity and rapid innovation pace while benefiting from Wix's global infrastructure, resources, and extensive reach in the web development market.

Strategic Fit

The acquisition aligns with Wix's vision to expand its capabilities in "vibe coding" – the emerging trend of creating software through natural language prompts without traditional coding. By integrating Base44's AI technology, Wix strengthens its position in the competitive landscape of no-code and AI-powered development tools.

The deal also includes additional earn-out payments through 2029 based on performance metrics, demonstrating Wix's confidence in Base44's continued growth potential under its ownership.