What is Base44 used for?
Base44 is an AI-powered, no-code platform that revolutionizes how people create applications and software solutions. It enables anyone to build fully functional apps simply by describing what they want in natural language—no coding skills required.
How Base44 Works
Base44 uses a chat-based interface where users can type simple prompts like "build an app to manage my bookings" or "create a customer feedback tracker," and the platform automatically generates the complete application. This includes all backend components such as databases, user authentication, hosting, and deployment.
Base44 and Wix
In 2025, Wix acquired Base44 for $80 million to significantly expand its AI-powered development capabilities. This acquisition allows Wix users—from small businesses to individual creators—to build custom web applications and workflows quickly and effortlessly without technical expertise.
The integration with Wix's ecosystem supports merchants, service providers, and event organizers in enhancing their digital presence with custom apps built via natural language commands. Base44 has become a major growth engine for Wix, rapidly scaling to millions of users and generating substantial recurring revenue.
Key Benefits
Rapid App Development: Turn ideas into working apps in minutes, not weeks or months.
No Technical Barriers: Anyone can create professional-grade applications without learning to code.
Complete Backend Infrastructure: Base44 automatically handles databases, authentication, hosting, and deployment.
Seamless Integrations: Connect with automation platforms like Zapier to integrate with thousands of other apps for enhanced workflows.
Custom Solutions: Build personal tools, business applications, and custom software tailored to specific needs.
This acquisition aligns with Wix's mission to democratize technology and make it accessible to everyone, empowering users of all technical levels to innovate and create digital products with ease. Base44 represents the future of "vibe coding"—where AI understands your intent and builds exactly what you need.