What is Base44 company?
What is Base44?
Base44 is an innovative AI-powered platform that revolutionizes how people build software applications. The company enables users to create fully functional web and mobile applications simply by describing their ideas in natural language—no coding experience required.
The Platform's Capabilities
Base44 offers a complete, all-in-one development environment that goes beyond simple website building. The platform includes built-in backend components such as databases, user authentication systems, payment processing, and hosting—all automatically managed. Users interact with the platform through a conversational AI interface, allowing them to quickly iterate and refine their applications through simple natural language commands.
The "Batteries Included" philosophy means developers and non-developers alike can avoid the complexity of integrating multiple third-party tools, streamlining the entire development and deployment process.
The Wix Connection
In June 2025, Base44 was acquired by Wix.com for approximately $80 million. This acquisition came just months after Base44's launch in January 2025, during which time the platform had already attracted over 400,000 users and reached $1 million in annual recurring revenue.
Wix plans to integrate Base44's AI-powered development technology into its own product suite, significantly expanding Wix's capabilities in no-code and AI-powered app creation. This means Base44 is now part of the Wix family of products, contributing to Wix's broader strategy in web development and application building.
The Success Story
Base44 was founded by Maor Shlomo, an Israeli entrepreneur and co-founder of Explorium. What makes Base44's story particularly remarkable is that it was initially bootstrapped with no outside funding, yet achieved rapid market traction and a significant acquisition within months of its launch.
Today, as part of Wix, Base44 continues to push the boundaries of what's possible in accessible software development, making app creation available to everyone regardless of technical background.