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About Base44

What is Base44?

Base44 is an AI-powered no-code platform that revolutionizes application development by allowing users to create fully functional web and mobile applications through simple conversational instructions. Instead of writing code, users describe what they want in natural language, and the platform automatically generates every component of the application.

How Base44 Works

The platform transforms the traditional app development process into a conversational experience. Users simply describe their project needs, and Base44's artificial intelligence handles everything from front-end design to back-end logic, databases, user authentication, file storage, email systems, analytics, and deployment—all without requiring any technical coding knowledge.

Key Features

All-in-One Solution: Base44 integrates databases, user management, payment processing, APIs, and hosting natively within the platform, eliminating the need for multiple third-party services.

Incremental Refinement: Users can continuously improve and add features through additional conversational prompts without rebuilding the entire application from scratch.

Rapid Deployment: Applications are generated and deployed instantly via the cloud, making it ideal for rapid prototyping, MVP launches, and quick product iterations.

Enterprise-Ready: The platform includes advanced security features such as SSO (SAML, OAuth), private hosting options, and collaboration tools designed for team environments.

Integration with Wix

Base44 was founded in early 2025 by Israeli entrepreneur Maor Shlomo and was acquired by Wix.com in June 2025 for approximately $80 million. This acquisition integrated Base44's AI-driven no-code technology into Wix's product ecosystem, further enhancing Wix's capabilities in AI-powered website and application creation.

Who Benefits from Base44

Base44 democratizes app development by making it accessible to non-technical users, entrepreneurs, small businesses, and teams who want to create digital products quickly without hiring developers or learning to code. It dramatically accelerates the timeline from concept to deployment, transforming what traditionally took weeks or months into a matter of minutes.